Privacy Policy

What Personal Information Does MostFascinating.com Collect?

When you visit our website, we may collect the following personal information from or about you:

  • Online Identifiers: IP address, advertising ID, unique device ID, and other information about your device, and internal and third-party IDs that have been assigned to you.

    Location Information: Information about your precise location that we collect from your device (collected in limited circumstances) or information about your general location derived from your IP address.

    Internet Activity Information: Information about your use of our Services, your interactions with the e-mails we send to you, and your activities on other websites you visit, including the web pages, content, and advertisements you view and links you click on, and whether you open, forward, or click the links in e-mails we send to you; your browsing history; and social media you use, including the “shares” and “likes” you make on a social media platform that is connected to the Services.

    Inferences about Your Interests, Preferences, and Other Behavioral Data: Hobbies and interests (like your favorite foods, which videos you like, your purchases, favorite recipes, or consumption tendencies).

    Demographic Information: Age, gender, race, education level, income information, occupation, marital status, and information about your household/family status such as the presence of children/child age ranges, household size, own/rent indicator, and the length of time at your residence.

You may be offered opportunities to register for a print subscription, sign up for a newsletter, register on our Services, ask us for additional information, or purchase products from us. When you do that, also collected may be:

  • Contact Information: Your name, phone number, postal address, or e-mail address.

    Account/Registration Information: Username and password, reminder questions and answers, subscription and account numbers, and communication preferences such as which newsletters you would like to receive (when you provide that information to us).

    Payment Information: Billing address, shipping address, credit card or bank account number, expiration date, and card verification number (when you provide that information to us).

    Loyalty Account Information: Account name and password, points, and reward selection.

    Health/Fitness Information: Information about your health and fitness, including body type, general health, physical injuries, exercise and activity levels, weight loss objectives, and dietary preferences (when you provide that information to us).

    Other Personal Information That Consumers Voluntarily Choose to Provide: Any content you submit or make available when you use the interactive features on our Services (like photos and comments), as well as the personal information about others that you may share in order to send others (friends, relatives, colleagues, etc.) information that may interest them.

When you interact with MostFascinating.com through voice assistants such as by using a “skill” on an Amazon Alexa or by using an “action” on a Google Home device, we do not collect your voice or audio information, but we will know what you are “searching” for. You may have the option to provide personal information such as your e-mail address or phone number to receive additional information from us.

Where/How Does MostFascinating.com Collect Personal Information?

We collect personal information about you from a number of sources:From You. In some situations, we may collect your contact, registration/account information, payment information, and any other personal information when you provide it to us on the Services. When you make a purchase on the Services, we also retain a record of your purchases and order history.From Your Device.What Are Cookies and Other Technologies?

  • Cookies: A “cookie” is a tiny file that’s stored on your computer. It contains a unique identifier, as well as the address and other information about the website you are visiting. Cookies help us know whether you are a returning visitor to our Services. For example, although you may not log in when you visit our Services, we can use cookies to recognize that you have visited that website in the past. By using cookies, we are able to understand what is of interest to our customers and ensure the content and services we offer are relevant and compelling when you visit our Services. In some cases, we may use the personal information we collect from cookies to deliver relevant and compelling content to you when you visit the Services.

    Web Beacons, Pixel Tags, and Other Tracking Technologies. Web beacons, pixel tags, and other tracking technologies are small strings of code placed on a web page or in an e-mail or advertisement. These technologies allow your browser to recognize and store certain types of information such as cookies previously set, the time and date that you viewed the page with the beacon, and a description of that page.

Can You Opt Out?In most cases, yes! There are some cookies that we need in order to operate the Services. If you delete those cookies, the Services would no longer function (as an example, if we can’t remember the items you put in a shopping cart, then you won’t be able to place an order on the Services). You can always decide to opt out of or delete the third-party cookies (cookies set by advertisers and data partners) on our Services. Keep in mind, if you block cookies, you may not be able to view or access some of the features of our Services. For any such applicable services, you will be offered privacy choices that are applicable to those services.From Others.

  • Advertisers. In some cases, the advertisers that serve ads on our Services will share your e-mail or online identifiers with us so that we can make sure their advertisements or offers reach you.

    Data Partners. We work with third-party data partners who share personal information with us, including your demographic information, internet activity information, purchasing information, and interests, preferences, and other behavioral data, which help us understand you better and ensure the content and services we offer are relevant and compelling. 

    Service Providers. We work with service providers that collect personal information on our behalf in order to provide services to us, such as hosting our websites, processing our credit card transactions, fulfilling your subscriptions and orders, verifying your identity, and other activities needed to help us provide our content and services to you. We only allow our service providers to use your personal information in connection with the services they provide us.  

How Does MostFascinating.com Use Personal Information?

We may use personal information collected about you to:Contact You.

  • To send you e-mail and postal mail, including our MostFascinating newsletters, surveys, and other communications.

Fulfill Your Subscriptions, Orders, and Other Requests.

  • Fulfill your orders and requests for products, services, and information (including to send you newsletters via e-mail or postal mail).

    Products or services may be offered for sale on Mostfascinating.com, either individually or on a subscription basis. We use the personal information you provide at checkout to process your orders on those sites.

    To help you redeem points earned from loyalty programs.

Create and Manage Your Account.

  • Create and manage your Account, including providing you with access to your Account.

Marketing MostFascinating to You.

  • We may use your personal information to market the MostFascinating options to you, when we have the appropriate agreements in place.

Personalize Your Experience on Our Services, Including the Content and Ads Displayed to You.

  • Customize the content and ads you see when you use our Services, visit the websites of other companies, and receive our e-mail communications.

    Remember your browser settings and any preferences you set while using the Services.

    Recognize you across our Services so that we may deliver relevant interest-based content and advertising to you.

Provide and Improve the Services.

  • Analyze, operate, and improve our Services (including repairing errors or debugging) or develop new ones.

    Allow you to participate in features such as surveys, polls, sweepstakes, and message boards.

    Measure and analyze visitor traffic and usage patterns and improve the quality and effectiveness of our Services, features, and related communications.

Advertising, Marketing, and Other Research for Our Advertisers.

  • Provide you with special offers, promotions, and information from other businesses owned by MostFascinating.com and select third parties (as permitted by law).

    Understand trends in how the visitors to our Services interact with the ads, content, and features on our Services (e.g. your behavior on our Services may be included in a general report about whether people prefer video content over written content on our Services).

    Help our advertisers reach you by e-mail.

    Conduct market or audience analysis and related reporting (e.g. to give reports on who our visitors are and whether the ads displayed are effective).

Security and Fraud Prevention.

  • Enforce our legal rights or comply with the law.

    Prevent potentially prohibited or illegal activities, comply with applicable law, and enforce our terms of service on the applicable website.

We may use your personal information for any other purposes disclosed to you at the time we collect your personal information, provided we have obtained the required consent.

Who Does MostFascinating.com Share Personal Information With?

We may share your personal information internally within our organization, service providers, social media platforms, advertisers, and third-party data partners.

  • Service Providers. We engage service providers to provide services such as credit-card and billing processing, shipping, marketing, advertising optimization and interest-based targeting, e-mail and text message distribution, data processing, mobile and website analytics, user authentication, security, and promotions management. We may share any personal information we collect about you with these service providers and authorize them to collect personal information from you directly to support the services they provide to us. We do not authorize our service providers to share or use your personal information with any other third parties.

    Social Media Platforms. To make your experience with our Services more enjoyable, we may offer features made available by social media platforms (such as likes or social sharing). Some social media platforms may collect personal information directly from you pursuant to their own separate privacy policies, which may differ from ours. Some social media platforms also act as our data partners, which means that we may share your personal information with them as described below under “Data Partners.”

    Advertisers. We are able to provide most of our Services and other content to you for free with the help of the advertisers who promote their products and services on our Services. In such cases, Mostfascinating may share with advertisers aggregate visitor information, including information about your demographics, internet activity information, interests, and preferences. In some cases, we share contact information (such as your name, age, and/or e-mail address) or online identifiers with these advertisers. If you sign up for a special e-mail offer via MostFascinating.com from one of our advertisers where email is required, we will also share your e-mail address and any other personal information you provided with your request with the advertisers you selected.

    Data Partners. Mostfascinating.com may provide select third-party data partners with lists of our user e-mail addresses in a hashed, encrypted, or anonymized form that they use to recognize you. These data partners will provide us with additional personal information about you (such as your interests, preferences, or demographic information). Other data partners use cookies and other tracking technologies to enable the delivery of interest-based advertising to users. We do not authorize our data partners to share your e-mail address with their other clients.

    Legal Compliance, Business Transfers, and Other Disclosures. We disclose personal information about users of our Services when we believe the law requires it. For example, to respond to compulsory process or law enforcement requests, to enforce our terms of service, or to protect the rights, property, or safety of users, the public, MostFascinating.com, service providers, social media platforms, advertisers, data partners, or third parties. Over time, we may reorganize or transfer various assets and lines of business. We reserve the right to disclose or transfer any personal information we collect to third parties in connection with any proposed or actual purchase, sale, lease, merger, foreclosure, liquidation, amalgamation, or any other type of acquisition, disposal, transfer, conveyance, or financing of all or any portion of MostFascinating.com.

How Can You Control Our Use of Your Personal Information?

What Rights Do You Have?

  • Right to Know: You have the right to ask us to tell you what personal information we collect, use, disclose, and sell about you.

    Right to Request Deletion: You have the right to ask us to delete the personal information we collect or maintain about you.

    Right to Be Free from Discrimination: You have the right to not be discriminated against for exercising these rights.

    Right to Access or Correct Your Personal Information: You have the right to request access to and to edit certain personal information that you have provided to us through our Services.

If you are in the U.S. and wish to exercise your rights:

  • Information and Deletion Requests. To exercise your right to information on our data-collection practices on the Services or request deletion of the personal information on the Services, please use the request form available here. We will need to verify that you are who you say you are before we delete or share personal information with you. You may need to provide us with a copy of your utility bill so that we can verify your identity. After you submit your request, you will be sent a confirmation e-mail and will need to click on the link provided. If you are a postal subscriber, you will need to confirm your subscription information in order to verify your request.

    Authorized Agents. You can also designate an authorized agent to make a request on your behalf. If you use an authorized agent, please include written permission that you have designated that agent to make the request, or proof of the agent‘s power of attorney. We may follow up with you to verify your identity before processing your authorized agent’s request.

What Other Choices Do You Have?Marketing Communications.

  • Postal Mail. To remove your name and postal address from lists that we sell or rent to third parties for their direct marketing purposes, or to opt out of receiving marketing offers and products by mail, please send notice in writing to MostFascinating.com, 101 Central Park West, NY NY USA 10023, Note that if you choose to opt out of promotional mailings, you may still receive renewal notices and related offers for any magazines to which you subscribe.

    E-mail. You can opt out from any MostFascinating.com e-mail newsletter or other e-mail list by using the unsubscribe link at the bottom of each message. If you no longer want to receive third-party e-mail offers that you requested through our Services, simply follow the advertiser’s unsubscribe link or opt-out instructions that should be included in every commercial message you receive.

Opt Out of Cookies and Other Technologies.There are a few ways to opt out of or delete cookies:

  • On Your Browser (Chrome, Safari, etc.). The settings of the browser you use give you an option to accept or reject most cookies, or to notify you when a cookie is set. (Each browser is different, so check the “Help” menu of your browser to learn how to change your cookie preferences). Please be aware that certain browsers cannot block or delete so-called Flash cookies, which use a feature of the Adobe Flash video player to store information on your computer. For information about how to delete Flash cookies, please visit the Adobe website. This will opt you out of cookies on the browser you are using. If you use multiple browsers, you will need to take this step for all relevant browsers. Please note that denying all or certain cookies may result in a less personalized experience with some of the Services offered on the website.

    Opt Out on a Mobile Device. Depending on your device and operating system, you may be able to reset your mobile device’s advertising identifier to limit this data collection, or prevent the collection of usage data across unaffiliated applications for interest-based advertising purposes, by accessing the privacy settings on your mobile device. Each operating system, iOS for Apple devices, Android for Android devices, and Windows for Microsoft devices, provides its own instructions. Visit the privacy settings for your mobile device or contact your platform operator for more information.

    Opt Out of Nielsen’s Tracking Technologies. Some of our advertisers may use Nielsen’s measurement services, which contribute to market research, like Nielsen’s TV and Online Campaign Ratings service. Nielsen’s pixel may be in some of the ads on our Services and will record whether or not you viewed the ad. Nielsen uses the data it collects to create ratings reports for advertisers and publishers. For more information about Nielsen’s information collection practices and any related opt-out choices, please see the Nielsen.com privacy policy.

Opt Out of Interest-Based Advertising.We follow the Digital Advertising Alliance’s (“DAA”) Self-Regulatory Principles (“Principles”) for Online Behavioral advertising.

  • To opt out of our use of your website viewing data to serve interest-based advertising on the websites of other companies and e-mail newsletters, visit the DAA’s Consumer Choice Page.

    You can also click on the Ad Choices located in the footers of our webpages and navigate to the consumer opt-out form.

    Most of the third-party advertising and data companies we work with, including DoubleClick and Google, also subscribe to the DAA Principles and/or are members of the Network Advertising Initiative (“NAI”). To learn more about the information-collection practices of NAI members and your related opt-out choices, please visit the NAI’s website.

    You must opt out separately from each computer or device and browser that you use to access our Services, and if you clear your cookies, you will need to repeat the opt-out process.

**Note that many of our websites allow you to adjust your cookie preferences by clicking on the “Ad Choices” link in the footers of our webpages.Mobile App Advertising and Tracking.Some website features may collect personal information from your mobile device, including unique advertising identifiers and the names and IDs of apps you have installed, as well as information about how you use our mobile applications and other unaffiliated applications. We and our partners use this personal information to enable interest-based advertising you receive through our Services and within third-party apps and other marketing channels.Do Not TrackWe do not currently respond to browser do-not-track signals. Instead, we adhere to the standards set out in this Privacy Statement and offer the opt-out choices described above.

Children’s Privacy

MostFascinating.com does not knowingly allow anyone under the age of 16 to provide us with any personal information online. Children should always get permission from their parents before sharing any personal information about themselves over the internet. If you’re under 16, please do not register for the Services or provide us with any personal information.

Additional Privacy Information

  • Contests and Other Co-Sponsored Promotions. From time to time, we may offer contests, sweepstakes, or other promotions. Participation in these promotions may require registration on our Services. We may share your registration information with co-sponsors or other third parties involved in the promotion that we identify in the rules or entry materials. We don’t control these third parties’ privacy practices, and our Privacy Statement does not apply to their collection and use of your personal information. We may also share some of your entry information with third parties or the public in connection with the administration of the promotion, such as winner selection and prize fulfillment, and as permitted by the promotion’s official rules, such as on list of winners.

    Security, Retention, and Storage of Personal Information. We use commercially reasonable procedures to protect the personal information that we collect. However, we cannot guarantee the security of our databases, nor can we guarantee that personal information you supply won’t be intercepted while being transmitted to us over the internet. Please see our terms of service for the relevant brand for more information related to posting materials on our Services, including our use of such materials.

    Location of Your Data. Your information will be transferred to, processed, stored, and accessed by MostFascinating.com and service providers in the United States and in other jurisdictions where we or they operate, which may not provide you with the same level of privacy protection as you are entitled to in your jurisdiction. When you visit our Services, you consent to the processing of your personal information in the United States and other jurisdictions as described here.

    EU-U.S. Privacy Shield. MostFascinating.com adheres to the principles of the EU-U.S. Privacy Shield Framework (“Privacy Shield Principles”) as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information transferred from the European Union (“EU”) to the United States; however, we do not rely on the Privacy Shield Principles when we transfer or receive personal information transferred from the EU. If there is any conflict between the terms in this Privacy Statement and the Privacy Shield Principles, the Privacy Shield Principles will govern. To learn more about the Privacy Shield program, please visit the Privacy Shield website.

Mostfascinating.com is responsible for the processing of personal information it receives under the Privacy Shield Principles or subsequently transfers to a third party acting as an agent on its behalf. MostFascinating.com complies with the Privacy Shield Principles for all onward transfers from the EU and European Economic Area (“EEA”), including onward transfer liability provisions.The U.S. Federal Trade Commission has jurisdiction over MostFascinating.com’s compliance with its obligations under the Privacy Shield Principles. In certain situations, MostFascinating.com may be required to disclose personal information in response to a lawful request by public authorities, including to meet national security or law enforcement requirements.In compliance with the Privacy Shield Principles, Mostfascinating.com commits to resolve complaints about our collection or use of your personal information. EU individuals with inquiries or complaints regarding our Privacy Shield policy should first contact us at [email protected] has further committed to refer unresolved Privacy Shield complaints to JAMS, an established alternative dispute-resolution provider located in the United States. If you do not receive timely acknowledgment of your complaint from us, or if we have not resolved your complaint, please contact or visit JAMS or call 800-352-5267 to file a complaint.

  • Changes to Our Privacy Statement. Digital technology is rapidly evolving. If we decide to change our Privacy Statement in the future, we’ll post the changes here and indicate at the top of the page the last date on which it was updated. Unless otherwise noted, all changes will be effective when posted.

Rights for Our California Residents

This section contains information on the personal information we collect about residents of California (our “California Consumers”), including the sources of that personal information, how that personal information is used, with whom it is shared, and the rights that California Consumers have under California law. Our collection of your personal information, our data-sharing practices, and your privacy rights are discussed below. 

I. Our Collection of Personal Information

What Personal Information Does MostFascinating.com Collect?

  • Online Identifiers (IP addresses, device IDs, and other internal and third-party identifiers we use to recognize you online).

    Contact Information (name, e-mail, postal address, ZIP code, and telephone number).

    Location Information (information about your precise location that we collect from your device (collected in limited circumstances) or information about your general location derived from your IP address).

    Internet Activity Information (your use of our Services, your interactions with the e-mails we send to you, and your activities on other websites you visit, including the web pages, content, and advertisements you view and links you click on, and whether you open, forward, or click the links in e-mails we send to you; your browsing history; and social media you use, including the “shares” and “likes” you make on a social media platform that is connected to the Services).

    Interests, Preferences, and Other Behavioral Data (including purchase behaviors).

    Demographic Information (age, gender, race, education level, income information, occupation, marital status, and information about your household/family status such as the presence of children/child age ranges, household size, own/rent indicator, and the length of time at your residence).

    Account/Registration Information (username and password, reminder questions and answers, subscription and account numbers, and communication preferences such as which newsletters you would like to receive (when you provide that information to us).

    Payment Information (billing address, shipping address, credit card or bank account number, expiration date, and card verification number, when you provide it to us).

    Loyalty Account Information (account name and password, points, and reward selection).

    Health/Fitness Information (body type, general health, physical injuries, exercise and activity levels, weight-loss objectives, and dietary preferences, when you provide that information to us).

    Other Personal Information That Consumers Voluntarily Choose to Provide (photos, comments, or personal information about others that you post or submit on our Services).

What Are Our Sources of Personal Information?

  • You (when you register on our Services, subscribe to one of our publications, or otherwise submit personal information to us).

    Our advertisers who place ads on services

    Our data partners (these are companies that give us personal information about you to help us and our advertisers understand who you are and what you may be interested in).

    Pixels, cookies, and other tracking technologies (which collect personal information about you when you visit our Services online).

How Does MostFascinating.com Use Personal Information?To Provide the Services to You:

  • To contact you (to deliver our newsletters, surveys, and other communications to you).

    To fulfill your subscriptions, orders, and other requests.

    To create and manage your account when you register on our Services, and provide you with your membership benefits. 

For Advertising and Marketing:

  • To market our services to you

    To combine with other personal information we receive from our data partners to help us learn more about you, your interests, and your preferences so that we can customize your experience on our Services (including the content and advertisements displayed to you).

    To create consumer segments (groups of cookies and other IDs based on personal information we collect about, for example, “women age 35-44 who have purchased mascara,” which we share with advertisers looking to sell mascara or products we think people who like mascara may also be interested in).

    To serve targeted ads to you on the Services or other websites sites (to help us, our advertisers, and our advertising networks and platforms identify the best ads to display to you on our Services, based on the interests, preferences, and other behavioral data associated with your online identifiers). 

    To help us identify you and understand your interests and preferences so that we can customize your experience on our Services (including the content and advertisements displayed to you).

    To help our advertisers contact you, directly or online.

For Auditing Our Interactions:

  • To help us measure the effectiveness of the ads on our Services, including to understand whether you click on the ads on our Services and whether you buy the products/services advertised.

For Our and Your Security:

  • To prevent fraud, including by verifying your identity.

    To detect security incidents.

II. Our Data-Sharing Practices

We share the personal information below with our service providers. Our service providers help us send our newsletters to you, fulfill your orders, and provide advertising and marketing services, and for analytics, and carry out other activities that support our business. Our service providers only use the personal information we share with them to provide these services to us. Below are the categories of personal information we disclose to our service providers:

  • Contact Information 

    Demographic Information 

    Online Identifiers 

    Internet Activity Information 

    Payment Information 

    Interests, Preferences, and Other Behavioral Data 

    Loyalty Account Information

    Health/Fitness Information

    Other Personal Information That Consumers Voluntarily Choose to Provide

Personal Information We Sell to Third PartiesIn limited circumstances, Mostfascinating.com may share your personal information with data partners and advertisers whom we allow to use that personal information for their own commercial purposes. These disclosures are considered a sale under California law.Below are the categories of personal information that could potentially be shared with third parties:

  • Contact Information 

    Online Identifiers 

    Internet Activity Information

    Interests, Preferences, and Other Behavioral Data

III. Your Privacy Rights 

What Rights Do You Have?

  • Shine the Light Rights – You have the right to request and obtain from us, once a year and free of charge, a list of the third parties to whom we have disclosed certain types of personal information (if any) for their direct marketing purposes in the prior calendar year. At our option, we may respond to such requests by providing instructions about how our users can exercise their options to prevent our disclosure of personal information to third parties for their direct marketing purposes.

    Right to Opt Out of a Sale of Personal Information – You have the right to ask us not to sell your information to third parties.

IV. How Do You Submit These Requests to Us?

In addition to the rights detailed in the “How Can You Control Our Use of Personal Information?” section above, California residents can: 

  • Contact us to exercise your Shine the Light Rights at [email protected].

    Opt Out of Sales. To opt out of the sale of your identifying personal information, send an email that states ‘opt out of sales’ to [email protected], or send a paper notice stating the same to MostFascinating.com, 101 Central Park South, NY NY 101023, USA.

How Can You Learn More?

How to Contact UsIf you have any questions or concerns about this Privacy Statement or its implementation, please contact us via e-mail by clicking here or by writing to:Most Fascinating Magazine LBC and Central Park Media EG101 Central Park South, New York, NY 10023 USA, [email protected]